Below you can find a few of the various versions of my personal brand over the years. It started as just my sign off of my blog and then the Star/A was part of the branding from a photography business that I owned and ran for years until I closed it in 2017. At that point I was preparing to start a journey that I knew I wanted to have my name on so I added my name. At the new year in 2018 I decided to try a different font because it still didn't feel like me. After 9 months of traveling and settling down in North Carolina I started to revisit my personal brand and really thought it didn't feel as personal to me. Especially with my aspirations as an Artist, Writer, Designer, Photographer and More I started thinking I should really make it something that was legitimately mine so I sat down and autographed a blank paper about 25 or so times until I had something I liked. I took a picture and vectored it out. It is simple but it is me and it feels right! I am making my mark on the world and this is a great representation of what that looks like.
This is another part of my personal brand that is very personal to me. After reading 7 Habits of Highly Effective People I was really drawn to the fact that he talked about the importance of having a family mission statement. I have at different points in my life worked with ministries and businesses that had mission statements that I have learned and lived by as a part of those organizations. So after reading that book I felt it important for me to write and live by a mission statement for my own life. It has has a profound impact on my life I keep it before me daily and it reminds me who I am and how I want to live my life! I felt like any presentation of my personal brand would be incomplete without this included as a part of it.
From 2019-2021 I was a teacher and during that time I had my Graphic Design students build a digital self portrait as a project for learning about layers in Photoshop. I decided to build and update mine whenever my students worked on theirs. I also met my now husband during the second update so he managed to end up in my updated design. I now use this as my desktop.
For more information about me and some of my projects whether consulting or art related you can usually find out more about me on my website: www.aliciazinn.me